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Earlier this year, our international trade consultants – Wietske Zandberg and Esmée Wiering spent a week in Dubai for the annual INDEX trade fair – an event providing the largest single trading and networking opportunities in the entire Middle Eastern Architecture...
Did you know stories can capture people’s attention, make it easier to process information, and enhance positive human behaviours? For us, it was one of the main pillars in the development of the Jordanian olive oil website. The website was recently launched, and in...
There are many reasons to take a brand from a traditional brick-and-mortar store to an international, online one. Getting there, however, can be a rocky road. The Globally Cool consultants are happy to assist female entrepreneurs from Armenia on this exciting journey!...
Working remotely and following online training courses has become prevalent since the COVID-19 pandemic hit in early 2020. The times when remote working or training was considered a perk or privilege are long gone. Nowadays, more and more people are enjoying the...
Remember our previous post about the export growth of the Lebanese fruit and vegetable sector? By now, the Lebtrade portal has seen the light of day! Recently, the nation’s first Trade Intelligence Portal was launched officially during a ceremony in Beirut. Globally...
Remote training is nothing new. However, in recent years, it has become more prevalent all around the globe. At Globally Cool, we quickly adapted to the world of online training and in early 2020 we even launched our online Globally Cool Academy. By now, our seasoned...
Have you considered visiting a trade show in the upcoming months? Maybe you don’t have any experience and wonder where to start from. We are here to support you! Understanding the importance and benefits of attending such events is essential for growing your business...
In 2022 the International Trade Centre (ITC) selected Globally Cool to work with on the project ‘Qatar – Export Acceleration Programme II’, financed by the Qatar Development Bank (QDB). We had the opportunity to work with companies from various industries – from food,...
Do you remember our Facebook Advertising blogs? We had not one, not two, but whole three blogs about how to boost your brand’s digital marketing. But what about personal branding? Well, we got you covered! Keep reading if you would like to know how to present yourself...
Corporate Social Responsibility (CSR) is tremendously important. Defining a sound strategy takes time, but if you want to start right away, check out our five tips!
