Globally Cool is growing again! Read more about our new Project Executive Alexandre Chatelier.
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Read all about our activities, workshops, coaching and more. Feel free to share our postings with your friends and colleagues.
How to advertise on Facebook: a deeper look into audience targeting, advertising tips, and ideas for ads
Welcome to the third and unfortunately already the last blog about Facebook Ads Manager! In the previous blog, you have learned the basics of ad placements, ad specifications, and ad costs. In this final blog we will delve deeper into the following three topics:...
4 practical ways to achieve engagement in remote training
The COVID-19 pandemic hasn’t just changed the way many of us work – it’s also fundamentally changed how we learn too. While remote training isn’t a new phenomenon, it has given organisations the chance to build and maintain training programmes to ensure that employees...
Fruit Logistica trends 2022: sustainability, organic products and many more
Do you want to increase your chances of success in the fruit and vegetable industry? Check out these essential trends we discovered at Fruit Logistica!
Introducing new team member: Janet Perenovska
GloballyCool is expanding yet again! Meet the newest addition to the team – our marketing and sales intern – Janet Perenovska.
Why content marketing is important for B2B
Content marketing is the development and distribution of relevant, useful content—blogs, newsletters, white papers, social media posts, emails, videos, and the like—to current and potential customers. When it’s done right, this content conveys expertise and makes it...
Why video marketing is hot
In the last year, there has been a 10.1% growth in overall social media users. Nearly half a billion (!) users joined social media in 2021, bringing up the total worldwide amount of users to a staggering 4.26 billion. Social media continues to flourish and spread its...
6 travel digital marketing trends for tourism businesses in 2022
After two years of pandemic-related impact on the tourism industry, it’s apparent that the industry has changed. In many areas, though. Most importantly, travel providers need to continue adapting their digital destination marketing efforts and pivoting to virtual...
How we made online webinars work for our outsourcing studies
In the past two years, we have stepped up our webinar game within Globally Cool. We’ve invested in equipment and skills to become better online presenters for our customers. For our outsourcing studies, webinars proved to be a perfect link between our studies and our...
On the road again! Globally Cool visits Fruit Logistica 2022
Our first trade fair visit of 2022 was filled with excitement! Trade advisers Luz, Esmée and Wietske joined forces with two of our managing partners, Alfons and Onno and from the 5th of April until the 7th, the team visited Fruit Logistica. This international fair was...