When it comes to mastering the art of market research, trade events offer a fertile ground for gathering and refining critical data. By effectively leveraging the insights and connections these events offer, you can not only enhance your understanding of the market...
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Building a better future: the essential CSR checklist
An effectively implemented CSR strategy not only benefits society and the environment but also enhances a company's reputation and strengthens stakeholder relationships. In our previous blogs, we introduced you to the origins of CSR and why it is important for your...
Elevating trade fair success for Dutch entrepreneurs
We are thrilled to share an exciting project in collaboration with our partner, Han Leenhouts from Sales & Pepper, and our client, RVO (Dutch Enterprise Agency). Together, we have embarked on a mission to empower Dutch entrepreneurs and equip them with the...
An inspiring alliance: transforming Myanmar’s HDHT sector
In a heartwarming display of collaboration, Globally Cool and a team of dedicated consultants from Myanmar came together with a shared mission: to revolutionise the Home Decoration and Home Textiles (HDHT) sector. This extraordinary project harnessed the collective...
Introducing new team member: Nikoleta Tsitsoli
Who am I? I am a recent graduate student with a Master's diploma in International Political Economy from the University of Groningen. My studies focused on the interaction between states, markets and societies. Additionally, I attended courses on digital marketing and...
People, Planet, Profit: CSR – a strategic business decision
Corporate social responsibility (CSR) has become an increasingly important topic for businesses today. It aims to balance the interests of all stakeholders including customers, employees and the community. It goes beyond making money—it's about doing good in the...
What you need to know about doing business in the Middle East
The Middle East is a region with huge potential and attracts companies from all over the world, trying to set foot into these fast-growing markets. However, doing business with different cultures can be intimidating. The regulations, language and business customs...
From brick-and-mortar to click-and-mortar: how e-commerce is transforming SMEs
E-commerce has become an integral part of today's digital economy, transforming the way businesses operate and reach customers. For small and medium-sized enterprises (SMEs), e-commerce offers a world of opportunities and can help them thrive in an increasingly...
Empowering women entrepreneurs in Nepal: creating a digital future together
Globally Cool and Adam Smith International are collaborating on an e-commerce strategy development project for the Federation of Women Entrepreneurs Association of Nepal (FWEAN). The program, funded by the Canadian Trade and Investment Facility for Development (CTIF),...
The power of GESI: creating an inclusive workplace for all
In today's rapidly changing world, creating a workplace that values Gender Equality and Social Inclusion (GESI) is not only the right thing to do but is also essential for attracting and retaining top talent, building customer loyalty, and creating a sustainable...