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One year ago, Globally Cool co-launched the first edition of West Africa Connect – an online matchmaking event for textiles, garments and Information and Communication Technologies (ICT) suppliers and buyers. On September 20th and 21st, we did it again and went...
Did you know that 88% of marketers use content marketing as part of their digital strategy? And while no content marketing tool can replace talented humans, making use of tools and technology can for sure aid you along the way towards better results. The content...
We reveal the key success factors of helping Zambian tourism companies re-work their marketing strategies and bounce back from the pandemic!
Everyone loves a great story, right? This also applies to B2B marketing, and you can create a compelling story too. When done right, this can even become evergreen content. Such content is important for businesses – the topics covered often provide solutions to common...
Being a well-known hot sauce and spices brand in the Bahamas for 20 years, D’vanya’s found it was time to take over the world. Looking to expand, digital marketing comes on in first place. And that's were Globally Cool comes in! Our consultants Herre, Mariët and...
Globally Cool conducted an export development course for the Paraguayan Institute of Handicrafts (IPA). Find out all about the project!
What is the outcome of joining both on- and offline coaching in Jordan? The answer is; a new promotional portal for their fresh fruit and vegetables sector! A hybrid ceremony in Jordan introduced a fresh and up-to-date website that helps agricultural businesses export...
Now more than ever, businesses feel the pressure of having to not only perform well in their chosen market, but also to provide their consumer bases with additional value. Customers are picky, environmentally concerned and sustainability is favoured. To help you out...
Increasing the exports of value-added products from emerging nations has been proven difficult for trade promotion agencies in the past. Why this is? Markets like Europe, the US and Canada are inclined to import raw materials and reluctant to try brands made in...
Globally Cool supports the Jordanian Fresh Fruits and Vegetables sector and unravel the secrets to successful training. Find out more.
