Strategy development

sector
strategies
36
developed
strategic
conferences
67
facilitated
best market
models
17
completed

You have ambitions, but are wondering how to improve your performance and in which markets? We can guide you to success. Both on enterprise, sector and country level we have more than 15 years experience in supporting organisations with export marketing and trade promotion strategy development. We advise and coach you to formulate strategies based on organisational diagnosis, value chain analysis, market analysis, and competitor analysis. Our methodology includes strategic conferences, coaching and co-creation sessions.

You have ambitions, but are wondering how to improve your performance and in which markets? We can guide you to success. Both on enterprise, sector and country level we have more than 15 years experience in supporting organisations with export marketing and trade promotion strategy development. We advise and coach you to formulate strategies based on organisational diagnosis, value chain analysis, market analysis, and competitor analysis. Our methodology includes strategic conferences, coaching and co-creation sessions.

For whom

  • International donors or NGO’s engaged in trade development and promotion
  • Trade promotion bodies
  • Destination marketing organizations (tourism)
  • Sector associations and chambers of commerce and industry
  • Private companies

Your benefits

  • A best practice based export marketing strategy, roadmap and action plan
  • A market driven approach with competitor insights
  • Opportunity and risk identification and mitigation plan
  • Stakeholder-wide support
  • Optimization of cost effective online marketing
  • A blend of proven and innovative approaches
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Working with Globally Cool has been an absolutely positive experience. Not only is their advice accurate and extremely useful, but it has simply also been a real pleasure working with them.

Francisco Rivadeneira Advisor to Executive Director International Monetary Fund, Ecuador

Our Strategy development projects

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How can we
help you?

Discover more Services

MARKET INTELLIGENCE

Identify the most promising markets and develop your own market intelligence through our research, training and coaching.
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STRATEGY DEVElOPMENT

Drive your international business or trade promotion services through our award-winning co-creation strategies.
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(VIRTUAL) MATCHMAKING

Connect with business partners in new markets using our hands-on profiling and shortlisting methodology and virtual matching
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E-LEARNING COURSES

Enhance your knowledge and skills in market research and (digital) export marketing through our online training.
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TRADE FAIRS & MISSIONS

Make the most of your trade fair participation and trade missions using our preparatory and on-site coaching and marketing support.
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ONLINE MARKETING

Optimize your online channels through our website solutions, content marketing and digital marketing training and coaching.
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BRANDING & PROMOTION

Create or enhance the brand for your products, sectors or destinations with our branding and promotion strategy services.
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DESTINATION MARKETING

Get your destination shining on the map with our tourism branding and promotion strategy services and capacity building.
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