Training of Trainers in Ghana

The Ghana Export Promotion Authority (GEPA) wishes to expand its Export School, a programme where exporters can learn current trends in the export business. The project includes updating the curriculum with relevant export courses and modern teaching techniques via onsite training and e-learning.

Globally Cool has contributed through curriculum development about several topics and training of trainers. The activity is part of the WACOMP programme, co-implemented by UNIDO and IPD.


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Type of activity

  • Branding and Promotion
  • Digital Marketing
  • Globally Cool Academy
  • Market Intelligence
  • Trade Fairs and Missions


Among the activities are:

  • Review of existing Export School curriculums.
  • Supporting GEPA in selecting appropriate trainers.
  • Curriculum development for four courses – in collaboration with partners.
  • Delivering onsite and virtual training.
  • Updating of teaching techniques through soft skill enhancement and role-plays.
  • On the job coaching and 1 on 1 feedback.
  • Documenting the training; course objectives and target groups, contents, methods, teaching notes, evaluation methods and the like.


Among the key results are:

  • Updated curriculum for training on trade fair participation.
  • New curriculum for web-based market research.
  • New curriculum for digital marketing course.
  • New curriculum for export quality management course.
  • Course descriptions and training plans for each course and module.
  • Local trainers trained in delivering onsite and virtual training.
  • Teaching techniques updated including virtual delivery, interactive assignments, online quizzes and 1 on 1 coaching.
  • Courses available through e-learning platform Thinkific.