Spices and Herbs Market Intelligence

CBI’s market studies target (prospective) exporters from emerging markets and provide insights into the European market for a number of sectors. Among the main constraints for entrepreneurs from developing countries seeking to export to Europe is a lack of good quality market information. CBI aims to remove this constraint with its Market Intelligence by providing exporters with up-to-date information and concrete tips.

Globally Cool has been CBI's long-standing partner for market intelligence for years in a row. This particular market study covers the 2023 edition of the European Spices and Herbs sector.


Dried chillies, curcuma and ginger, coriander seeds and thyme, black pepper, cumin, cloves, and nutmeg




EU (general)

Type of activity

  • Market Intelligence


  1. Conducting desk research using information from sector associations, trade reports, industry magazines and the like. 
  2. Gathering and analyzing trade data.
  3. Conducting qualitative research, e.g. personal interviews with importers, flavour houses, EU associations and other stakeholders. 
  4. Monitoring social media, e-newsletters, blogs by experts and more.
  5. Analysing additional indicators and statistical sources.

Attending specific industry events (online and offline).


We co-created the following studies and reports for CBI:

  • Buyer requirements
  • Tips for finding Buyers
  • Tips for Doing Business
  • Tips for Organizing your Exports
  • Go Digital
  • Tips to go Green
  • Tips to become Socially Responsible
  • Several News items.
  • Product Factsheets on curcuma, black pepper, cumin, cloves, and nutmeg.

Also we delivered a webinar on export opportunities for curcuma to Europe.