CBI Market Intelligence on Outsourcing 2023

CBI’s EU market studies are targeted to (prospective) exporters from emerging markets and provide insights into the European market for a range of sectors. Among the main constraints for SMEs from developing countries seeking to export to Europe is a lack of good quality market information. CBI aims to remove this constraint with its Market Intelligence by providing exporters with up-to-date information and concrete tips.

Globally Cool has been CBI's long standing partner for market intelligence for years in a row. This particular market study covers the 2023 edition of the European IT and Business Process Outsourcing sector (ITO, BPO).





EU (general), Worldwide

Type of activity

  • Market Intelligence


  • Conducting qualitative research, e.g. personal interviews and sharing sessions with sector experts, EU associations and other stakeholders.
  • Conducting desk research using information from sector associations, trade reports and magazines on outsourcing/IT/business processes, webinars and an online trade fair.
  • Monitoring social media, e-newsletters, blogs by experts and more.
  • Analysing additional indicators and statistical sources.
  • Attending specific industry events (online and offline).


You can find the following documents on CBI's website for the 2023 outsourcing sector:

  • Market Statistics and Outlook
  • Trends and opportunities
  • 2 product factsheets, on Artificial Intelligence (AI) and Machine Learning (ML) as well as Big Data.
  • News item
  • Webinar: 'Unlocking European opportunities: exploring the AI and ML landscape'
  • Tips to find buyers
  • Buyer requirements and compliance to EU legislation
  • Tips to go green
  • Tips to become socially responsible
  • Tips to go digital