Why choose Globally Cool for international trade & marketing?
A proven international trade consultancy with measurable impact
Globally Cool is a Netherlands-based international trade consultancy that has empowered over 900 SMEs and Business Support Organisations (BSOs) across 50+ countries. We specialise in B2B buyer discovery, export strategy development, digital solutions, and sustainable market entry, always driven by measurable KPIs and real business outcomes. From our base in Leeuwarden, the Netherlands, we work across Europe, Africa, Asia, the Americas, the Middle East, and emerging markets worldwide.
WHAT MAKES US DIFFERENT (AND WHAT YOU GET)
Results, not just advice
We scope every engagement around KPIs (buyer meetings, qualified leads, market entries, skills transferred) and report against them on a fixed cadence. No vanity metrics, just decision-grade data.
We don’t disappear after delivery. Training, templates, and operating manuals are part of the scope, so your team can run and scale the program independently. You get playbooks, ready-to-use templates, and on-the-job coaching that sticks.
Proven at scale
We’ve supported thousands of SMEs and BSOs worldwide, giving you a partner who understands how to drive adoption across ecosystems. We know how to adapt playbooks to local realities.
Full-cycle support: from initial market analysis to final buyer matchmaking.
We thrive on exceeding expectations. From detailed analyses to exceptional support, our team goes above and beyond to ensure your satisfaction. Your success drives us, and our commitment extends beyond conventional boundaries to deliver extraordinary outcomes.
Experience firsthand why companies worldwide choose Globally Cool. Let’s embark on this exciting journey together—contact us today, and start creating your next success story.
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WHAT OUR CLIENTS SAY
I would like to say a big thank you to the entire team of Globally Cool for the amazing work you did before and during West Africa Connect. I really appreciated working with you and wish we could organize such large events on a more regular basis.
Bastien Chesnoy
Project administrator UNIDO
The team absolutely loved your training. It was so insightful and relevant to what we’re doing, we can’t thank you enough for all the valuable things you have taught us and shared with us since the project first started. Thank you!
Joya Douaihy
René Moawad foundation
I am very happy with the results of the digital marketing and e-commerce webinars and especially the coaching afterwards. I have good sales now and I was able to reach these results by following the e-commerce advice of your team.
Lusine Khachatryan
Owner Bagine Fashion House