Successful first West Africa Connect event

November 20, 2021

On November 16 and 17, Globally Cool was involved in organizing West Africa Connect—the first online business matchmaking event in West Africa for textiles, garments, and ICT suppliers and buyers. We are honoured that UNIDO trusted us to co-create this event and everything that came with it.

West Africa Connect in numbers
To put “successful” in perspective, a list of numbers is the way to go 😉 We are thrilled to reveal these numbers from West Africa Connect:

  • 441 registered online participants from 31 countries;
  • 10 webinars about the current issues and trends in the textiles, garments, and ICT industry with a grand total of 364 attendees;
  • 76 successful B2B meetings.

Match. Meet. Trade.
West Africa Connect united textile and garments suppliers and ICT service providers from 16 West African countries with carefully chosen buyers from Africa, Europe, and North America. The tagline “Match. Meet. Trade.” says it all: the digital event offered a platform where knowledge-sharing sessions and B2B meetings took place. Some of the participants said afterwards that they were able to have quality meetings with relevant partners. Others mentioned that it is an excellent platform that allows you to meet people, exchange across borders, and discover other ideas and business opportunities.

Next step for West Africa Connect
If you regret not joining or missing this special event, you will have a second chance—we are happy to share that we will co-create a second edition of this online event in 2022. Keep an eye out for more soon!


By:
Marijke Nijdam

Experience in and with emerging markets

Since 1995 Globally Cool has trained and coached thousands of professionals, in over 45 emerging markets. Want to know more about what Globally Cool can do for you? Check out our services and join us!

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