Capacity Building on Identification of Untapped Opportunities
Since more than 15 years we have built market intelligence capacity in trade promotion organizations in more 35 emerging markets. Our training and coaching help you to develop or improve your market information services, based on best practices and practical methodologies. We strengthen your team’s research skills, analysis and processing of information, packaging and dissemination of information to meet high levels of customer satisfaction. Not in the least, we support you to make a market information service a sustainable service.
A few months ago, The Swiss Import Promotion Programme (SIPPO) requested Globally Cool to provide assistance to BSO Association of Exporters (ADEX) and co-create one template and one market lead study on untapped export opportunities for processed foods. As such SIPPO is currently supporting the processed food sector in Peru, as well as ADEX to improve their export promotion services towards export ready companies within Peru.